JEANIEFER JEANIEFER; JULIUS SUTRISNO; STEFFIE DEBBYANA WIJAYA; DELVY NOVYTASARI. The Interplay of Content Marketing and Brand Awareness in Driving TikTok Shop Purchases. Journal of Business, Management, and Social Studies, [S. l.], v. 4, n. 1, p. 43–53, 2024. DOI: 10.53748/jbms.v4i1.88. Disponível em: https://jbms.site/index.php/JBMS/article/view/88. Acesso em: 22 sep. 2024.