Beyond the AI Model Race – How Open Ecosystems Are Redefining the Future of Platform Competition

Authors

  • Putu Basya Ratu Sanceska Arizona State University, Tempe, Arizona

Keywords:

platform ecosystem, network effects, ecosystem governance, digital innovation, value co-creation

Abstract

This commentary examines the rise of DeepSeek and the transformation of generative artificial intelligence competition from a technological race into a platform ecosystem competition. Using platform ecosystem theories, including network effects, innovation platforms, API strategies, ecosystem governance and value co-creation, this article analyzes how AI companies create competitive advantages by enabling collaboration between developers, businesses and users. The discussion highlights that long - term success in artificial intelligence depends not only on technological capabilities but also on the ability to orchestrate sustainable and trusted digital ecosystems. 

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References

Cusumano, M. A., Gawer, A., & Yoffie, D. B. (2019). The business of platforms: Strategy in the age of digital competition, innovation, and power. Harper Business.

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Tiwana, A. (2014). Platform ecosystems: Aligning architecture, governance, and strategy. Morgan Kaufmann.

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Published

2026-07-18

How to Cite

Sanceska, P. B. R. (2026). Beyond the AI Model Race – How Open Ecosystems Are Redefining the Future of Platform Competition. Journal of Business, Management, and Social Studies, 6(1), 24–27. Retrieved from https://jbms.site/index.php/JBMS/article/view/172

Issue

Vol. 6 No. 1 (2026): Journal of Business, Management, and Social Studies

Section

Articles

License

Copyright (c) 2026 Journal of Business, Management, and Social Studies

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